3) How does DO best mark quality? Do we let everything in? ...

Let everything in.

Multiple communities will self assemble

Each community will define its own "quality" measures. If you don't like a community's quality measure, start a new group with its only quality measures.

Groups can define branding standards

Build in mechanisms for groups to do their own content review rather than having DO do the review.

Metadata standards can be a useful filter.

As a minimum metadata standard -- No anonymous data.